Closers Press

Cutting Through Cold Email Noise with Hyper-Personalized Books

Using AI-generated storybooks as a high-impact direct mail strategy to secure meetings with hard-to-reach executives.

Standard cold outreach is dead. We pivoted to something truly unique: Closers Press. Imagine receiving a custom, AI-illustrated storybook about your company's journey. That's the ultra-personalized approach we took to grab the attention of busy executives.

While initial production was time-intensive, the impact was undeniable — one book secured a meeting six months after delivery, proving its lasting power. This project explored the frontiers of personalized B2B marketing, turning outreach into a memorable experience.

Main visual for SaaS Brand Identity project
The new brand identity applied across key digital touchpoints, emphasizing clarity, approachability, and the company's forward-thinking vision.
Main visual for SaaS Brand Identity project
The new brand identity applied across key digital touchpoints, emphasizing clarity, approachability, and the company's forward-thinking vision.
Main visual for SaaS Brand Identity project
The new brand identity applied across key digital touchpoints, emphasizing clarity, approachability, and the company's forward-thinking vision.
Main visual for SaaS Brand Identity project
The new brand identity applied across key digital touchpoints, emphasizing clarity, approachability, and the company's forward-thinking vision.