Hi, I'm Carlos Ochoa, a marketer.

I've seen marketing evolve from print to pixels to AI. I craft stories and strategies that deliver, no matter the channel.

All Design Strategy Automation Experiments

All Work

One-off publications are the new cold email. We delivered personalized storybooks and secured high-level meetings.

A website designed to convert high-value prospects using personalized landing pages and video.

Generating 600 personalized landing pages in hours using AI to supercharge B2B outreach.

Replacing tedious manual ad approvals with an efficient, AI-powered web platform.

Turning thousands of customer reviews into powerful ad angles and product insights using advanced Natural Language Processing.

Adding a personal touch to B2B outreach with robot-powered handwritten letters.

We engineered a podcast and newsletter strategy to capture leads and build authority within the accounting industry.

Translating coaching expertise into a compelling brand identity and high-performing website.

Balancing legacy and modernity: a complete rebrand and website overhaul for a community-focused CPA firm.

Ranking for thousands of long-tail keywords with AI and programmatic SEO. An ambitious lead-gen experiment.

Using personalized wine and symbolic tree kits to engage C-suite prospects for a change management SaaS.

Whimsical astronauts meet serious B2B SaaS: designing a unique brand and website for an email agency.

Bold unsolicited redesigns shared on social media to showcase skills and spark high-level conversations.